Advertising to Chinese tourists

Advertising to Chinese tourists

Chinese tourists look for deeper experiences when they travel. With a rising trend of FIT (Free Independent Travelers) in China, it is expected to drive 55 percent of China’s consumption spending over the next five years.

FITs consist mainly of Chinese millennials with a heavy reliance on WeChat for overseas travel and itinerary planning.

Have a chat with the Chat Chat team to understand how you can widen your marketing opportunities into the traveler’s market!

Facts about Chinese tourists visiting Singapore

Chinese tourists 01

Mainland tourists spend $3.5 billion in Singapore – mostly on shopping

Chinese tourists 02

Chinese bring in 18 per cent of tourism receipts for the first half of 2017

Chinese tourists 03

 2.7 million Chinese came to Singapore from January to October in 2017

Chinese tourists 04

Chinese tourists were top spenders in Singapore 3 years running.

*Statistics from Singapore Tourism Board